Learn why taking our WordPress workshop can be profitable for your business or organization.
Chances are, if you’re interested in taking our WordPress workshop, it’s because you need a professional website—either for your own side-hustle or business, or the company or organization that you work for. We design websites for a living, so we well-know the demand for WordPress website designers, and we highly recommend this as a career choice if that’s why you’re here! You’ll have lots of work, real quick.
However, if you’re considering taking our workshop not to become a web designer per se, but because you need website that you can maintain yourself, our course is also a great option and will likely save you money over hiring an agency (like us 😉) to do it for you.
Here are a few reasons why taking our workshop and learning how to design your own WordPress website can be a profitable decision for your business or organization.
You’ll be your own website design agency.
Professional, custom WordPress websites can be costly. If you are working in education, for a smaller company, a non-profit, or for yourself, hiring an agency to design your website may not be an affordable option for you.
When you take our workshop, you’ll be learning how to build a website in class using the Generate Press Premium theme and GenerateBlocks plugin, which will give you total design freedom to create whatever website you need without touching a line of code (unless you really want to). This theme focuses on speed, usability, & accessibility above all else. It prioritizes the essentials your website needs in order to achieve optimal performance for your visitors and search engines.
You’ll have full control over your content and SEO.
One of the most important reasons to build your website in WordPress opposed to other website builders is that you have complete control over your content and SEO. Optimizing your website with SEO best-practices is crucial for getting more traffic. And when you’re showing up on the first page of a Google search, you’re more likely to get more business.
WordPress websites tend to rank higher than others in Google search engines. Google loves WordPress because of the way it works technically.
You’ll maintain your website yourself.
You have a new WordPress website. Maybe it’s a website you designed yourself (in our class!) or a website someone else designed for you or your company. Who’s going to maintain it?
Website designers and agencies charge hourly rates and costly monthly maintenance retainers, and you can bet that you’ll need to include this service in your budget as the WordPress software, plugins, and SEO parameters are constantly changing. Knowing how to maintain your website yourself will save you a lot of time and money.
What about content? Need to add a new blog article? Update content on your home page? Add a photo gallery? Do these changes need to be made… like, yesterday? When you take our course, you’ll learn how to maintain your website and make your own content changes on your time schedule without ever having to get your web designer on the phone.
You can implement your own digital marketing strategy.
A website is a digital marketing tool meant to help you bring in business. Do you need an email newsletter? You can add this functionality to your website (we’ll show you how.) What about a landing page for a PPC (pay-per-click) campaign, or a social media ad? How about blog articles that you can repost on LinkedIn? You’ll learn how to do all of this and more in class, and your website will serve as the hub for all your digital marketing efforts (as it should!)